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| Issue Date | Title | Author(s) | Type | Access Type |
| 4-May-2021 | An analysis of corporate governance under the dual class structure: A case study of JD | Yijia Liu | Master Thesis | Open Access |
| 25-Jul-2025 | Behavioural implications of centrality-to-lifestyle | Azevedo, João Franco | Master Thesis | Restricted Access |
| 30-Sep-2025 | Beyond 90 minutes: Enhancing football fan loyalty through game-day experiences | Oliveira, Nuno Sales Madeira Cruz e | Master Thesis | Restricted Access |
| 2-Dec-2024 | Brand equity and consumer perceptions: Measuring the Barbie movie impact | Santos, Beatriz Margarida Machado dos | Master Thesis | Restricted Access |
| 25-Jul-2024 | Capacidades dinâmicas verdes: Em direção a um modelo conceitual integrativo | Oliveira, Rafaela Machado Clara de | Master Thesis | Restricted Access |
| 12-Jan-2021 | Clínica populares e assistência as classes mais pobres da sociedade: Estudo da clínica Taboinha | Silva, Silvana Cristina dos Santos | Master Thesis | Open Access |
| 23-Nov-2023 | A configurational analysis of tourism performance | Agostinho, Mário Nuno Henriques | Master Thesis | Open Access |
| 31-Oct-2024 | Creative tourism in Mozambique: Comparative case study on small entrepreneurs | Shazid, Sumaira | Master Thesis | Open Access |
| 24-Oct-2024 | Defining the success determinants for hosting a religious mega-event : Lessons from the "World Youth Day event" | Godinho, Iris Andrade | Master Thesis | Open Access |
| 24-Sep-2024 | Designing transformative tourism experiences: An empirical study of service providers’ strategies and challenges | Atari, Jonathan | Master Thesis | Restricted Access |
| 2012 | Determinantes da percepção da personalidade da marca: uma aplicação à marca regional Açores | Cardoso, Isa Alexandra do Santos | Master Thesis | Open Access |
| 7-Nov-2024 | Determinants of pre-owned hospitality equipment acquisition: A grounded theory approach | Fonseca, Diogo Brites da | Master Thesis | Restricted Access |
| 14-Dec-2020 | Digital marketing plan for Woo's Pure Feelings | André, Ana Patrícia António | Master Thesis | Open Access |
| 31-Oct-2024 | Dynamic capabilities in digital marketing for SMEs | Bourdy, Théo Georges Raphaël | Master Thesis | Open Access |
| 4-Oct-2025 | Effect of social media marketing activities on brand image of the airline companies | Eunyeong Choi | Master Thesis | Restricted Access |
| 30-Nov-2023 | Enhancing marketing strategies with augmented reality and Word of Mouth | Guia, Beatriz Filipa Gouveia da | Master Thesis | Open Access |
| 2-Dec-2024 | Enhancing word-of-mouth propensity in the hotel industry: The impact of parasocial interaction | Magalhães, Eduarda Sofia Maia de | Master Thesis | Restricted Access |
| 23-Nov-2023 | Exploring the direct and indirect effects of marketing capabilities on innovation: An analysis of tourism lifestyle entrepreneurs in Portugal | Machado, Manuel Maria Casquilho de Freitas Lomelino | Master Thesis | Open Access |
| 21-Dec-2022 | Exploring the influence of community involvement on the social performance of Tourism Lifestyle Entrepreneurs: The mediating role of co-creation | Sousa, Leonardo de | Master Thesis | Open Access |
| 5-Jul-2021 | Factors influencing innovation and entrepreneur self-efficacy: A lifestyle entrepreneurship analysis | Cascais, Eduardo Maria Fonseca | Master Thesis | Open Access |
